{"product_id":"plant-keratin-conditioning-moisturizing","title":"Plant Keratin • Conditioning • Moisturizing","description":"\u003cdiv class=\"zw-paragraph heading0\" data-width=\"664.896\" data-header=\"0\" data-textformat=\"{'size':9}\"\u003e\n\u003cdiv class=\"zw-line-div\"\u003e\n\u003cdiv class=\"zw-line-content\"\u003e\n\u003cspan class=\"zw-portion zw-text-portion\" data-text-len=\"13\"\u003e\u003c\/span\u003e\u003cbr\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"zw-paragraph heading0\" data-width=\"664.896\" data-header=\"0\" data-textformat=\"{'size':9}\"\u003e\n\u003cdiv class=\"zw-line-div\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003ePlant Keratin\u003c\/strong\u003e offers a biomimetic (that is, responsibly engineered to behave as found \u003cbr data-mce-fragment=\"1\"\u003ein nature) and vegan alternative to hydrolyzed keratin protein. The selective combination of corn, wheat, and soy protein peptides provides a plant-based functional equivalent to \u003cbr data-mce-fragment=\"1\"\u003ehydrolyzed proteins of animal origin, which have traditionally been used to restore moisture, luster, and health to hair and skin.  \u003cstrong data-mce-fragment=\"1\"\u003ePlant Keratin\u003c\/strong\u003e is designed and proven to provide intensive conditioning, hydration, and antioxidant properties to a wide variety of personal care applications, with excellent film-forming and anti-irritant capabilities. Perfect for emulsions, hair masks, conditioners, and shampoos, \u003cstrong data-mce-fragment=\"1\"\u003ePlant Keratin\u003c\/strong\u003e is an elegant response to the demand for eco-conscious beauty with integrity and ingredient transparency. \u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eBACKGROUND, SCIENCE, AND BENEFITS: \u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eKeratin is a family of proteins that make up the basic building blocks of the complex \u003cbr data-mce-fragment=\"1\"\u003ecomposition of hair, skin, nails, and outer tissue layers of the internal organs and glands. As such, it performs as a protective barrier substance of epithelial (surface) skin cells and hair structure, requiring it to be tough, resilient, and insoluble, with excellent mechanical properties designed to meet physiological stressors. Along with ceramides, essential fatty acids, cholesterol, triglycerides, and water, keratin helps to shield an essential hydro-lipid film, keeping each hair strand moisturized, and in the case of the skin’s superficial layers, preventing transepidermal water loss (TEWL). \u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eWhen exposed to the harsh challenges of repeated thermal treatments, chemicals, hard \u003cbr data-mce-fragment=\"1\"\u003ewater, soaps, shampooing, washing, weather, and daily maintenance wear-and-tear, \u003cbr data-mce-fragment=\"1\"\u003ekeratinaceous structures of the hair and skin become vulnerable to dullness, drying, \u003cbr data-mce-fragment=\"1\"\u003eroughness, and scaling, with eventual stripping and breakage of their natural protective layers. Enter the therapeutic benefits of high-quality keratin treatments! \u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eHowever, in its intact natural form, keratin (like most proteins) is insoluble in water, and \u003cbr data-mce-fragment=\"1\"\u003eimpervious to proteolysis, making it unsuitable for cosmetic application. It can’t penetrate the dermal layer or hair shaft as a larger protein molecule and therefore must be subjected to hydrolysis, the process by which a protein is cleaved into small peptide chains, called hydrolysates, or cleaved further into amino acid molecules. Consumers have typically sought out animal-derived hydrolyzed keratin proteins in hair and skin care products to achieve their benefits, but the growing trend of vegan beauty and conscious consumption has inspired the development of new functional equivalents from botanical sources. Rising to meet this challenge and demand, we proudly offer \u003cstrong data-mce-fragment=\"1\"\u003ePlant Keratin\u003c\/strong\u003e, derived from 100% botanical sources, replacing its animal-based counterparts. \u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003ePlant Keratin\u003c\/strong\u003e consists of hydrolyzed corn, wheat, and soybean proteins that mimic the \u003cbr data-mce-fragment=\"1\"\u003ecomposition of hydrolyzed keratin to provide a sustainable, environmentally accountable \u003cbr data-mce-fragment=\"1\"\u003eactive in the management of skin and hair revitalization. Taken together, this combo of plant compounds, when applied to the skin, supplies the outer dermal layer, or Stratum Corneum, with key nutrients that contribute to what is known as the Natural Moisturizing Factor (NMF). These compounds are responsible for maintaining the natural moisture content and suppleness of the skin by attracting and retaining water to keep it hydrated, as well as performing film-forming actions which minimize TEWL. \u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eAdditionally, it has been demonstrated in a related study that \u003cstrong data-mce-fragment=\"1\"\u003ePlant Keratin\u003c\/strong\u003e possesses a high ORAC value, which, when applied to the skin, exerts significant antioxidant activity starting at a 0.1% concentration, and in a dose-dependent fashion, effectively minimizes oxidative stress. This data establishes the multiple benefits of \u003cstrong data-mce-fragment=\"1\"\u003ePlant Keratin\u003c\/strong\u003e, including potent oxidative protection. (See study)\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eWhen it comes to compromised hair, \u003cstrong data-mce-fragment=\"1\"\u003ePlant Keratin\u003c\/strong\u003e goes to work penetrating the outermost layer of the hair shaft, called the cuticle, thus protecting the inner cortex of the hair. Because keratin comprises more than 90% of the hair follicle itself and is rich in cysteine, a sulfur-containing amino acid, application of this product fortifies each strand from top to bottom to repair frizz and split ends, restoring structural integrity, elasticity, strength, smoothness, and sheen to embattled tresses. \u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003ePlant Keratin\u003c\/strong\u003e is thus an enriching, versatile, and formidable ally against all manners \u003cbr data-mce-fragment=\"1\"\u003eof hair and skin care woes, returning hair to its natural vitality and protecting skin from the ravages of the elements, all with an innovative market edge. \u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch5\u003eSuggested Use \u0026amp; Storage\u003c\/h5\u003e\n\u003cp\u003e\u003cstrong\u003eINCI Nomenclature:\u003c\/strong\u003e\u003cem\u003e \u003cspan data-mce-fragment=\"1\"\u003eHydrolyzed Corn Protein, Hydrolyzed Wheat Protein \u0026amp; Hydrolyzed Soy Protein \u003c\/span\u003e\u003cspan data-text-len=\"79\" class=\"zw-portion zw-text-portion\"\u003e\u0026amp;\u003c\/span\u003e\u003cspan data-text-len=\"1\" class=\"zw-portion zw-text-portion\"\u003e \u003c\/span\u003e\u003cspan data-text-len=\"48\" class=\"zw-portion zw-text-portion\"\u003eMethylparaben \u0026amp; Quaternium-15 \u0026amp; Tetrasodium EDTA\u003c\/span\u003e\u003cspan class=\"EOP-readonly EOP\"\u003e \u003c\/span\u003e\u003c\/em\u003e\u003cbr\u003e\u003cstrong\u003eAppearance:\u003c\/strong\u003e \u003cspan data-mce-fragment=\"1\"\u003eAmber Liquid\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003eSolubility:\u003c\/strong\u003e Water Soluble\u003cbr\u003e\u003cstrong\u003eSuggested Use Levels:\u003c\/strong\u003e \u003cspan data-mce-fragment=\"1\"\u003e1.0 - 5.0%\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003eSuggested Applications\u003c\/strong\u003e: \u003cspan data-mce-fragment=\"1\"\u003eIncreased Hair Hydration, Strength, Manageability and Shine, Improved Skin Barrier Function, \u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003eSkin Moisturization\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003eUse pH: \u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e(Direct) 6.0-8.0\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003eStorage:\u003c\/strong\u003e \u003cspan data-mce-fragment=\"1\"\u003eProtected from direct light and humidity at a temperature of 50°-77°F (10°-25°C)\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003eShelf life: \u003c\/strong\u003eRetest every 12 months from the date of MFG, and store properly, in a sealed container.\u003c\/p\u003e\n\u003cp\u003eThis product should be added to a formulation at the recommended usage rate. \u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAll products sold are cosmetic grade; External Use Only; Cosmetic \u0026amp; Personal Care Formulations Only.\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch5\u003eDocuments\u003c\/h5\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0555\/5421\/2003\/files\/SDS_-_Plant_Keratin_d0147d14-b4bd-43c7-8a34-d45cb378f9dd.pdf?v=1745047159\" target=\"_blank\" rel=\"noopener\"\u003eSDS\u003c\/a\u003e    \u003cbr\u003e\u003ca href=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0555\/5421\/2003\/files\/CoA_-_Plant_Keratin_6adc8b57-abe2-4bdd-97a0-4aa97010dd89.pdf?v=1745045039\" target=\"_blank\" rel=\"noopener\"\u003eCoA-\u003cspan class=\"OYPEnA font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\"\u003eLOT: BN9404585\/LBE\u003c\/span\u003e\u003c\/a\u003e\u003cbr\u003e\u003ca href=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0555\/5421\/2003\/files\/CoA_-_Plant_Keratin_3.pdf?v=1745045805\" target=\"_blank\" rel=\"noopener\"\u003eCoA-LOT: BN9395462\/LBE\u003c\/a\u003e     \u003cbr\u003e\u003ca href=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0555\/5421\/2003\/files\/CoA_-_Plant_Keratin_2.pdf?v=1745045674\" target=\"_blank\" rel=\"noopener\"\u003eCoA-\u003cspan class=\"OYPEnA text-decoration-none text-strikethrough-none\"\u003eLOT: BN9392752\/LBE\u003c\/span\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003cstyle type=\"text\/css\"\u003e\u003c!--\ntd {border: 1px solid #cccccc;}br {mso-data-placement:same-cell;}\n--\u003e\u003c\/style\u003e","brand":"Bulk Naturals","offers":[{"title":"1oz Plastic","offer_id":44691590348844,"sku":"3181684102710","price":6.17,"currency_code":"USD","in_stock":true},{"title":"1oz Glass","offer_id":44691590381612,"sku":"3181684102727","price":8.17,"currency_code":"USD","in_stock":true},{"title":"2oz Plastic","offer_id":44691590414380,"sku":"3181684102734","price":9.23,"currency_code":"USD","in_stock":true},{"title":"2oz Glass","offer_id":44691590447148,"sku":"3181684102741","price":11.23,"currency_code":"USD","in_stock":true},{"title":"4oz Plastic","offer_id":44691590479916,"sku":"3181684102758","price":12.35,"currency_code":"USD","in_stock":true},{"title":"4oz Glass","offer_id":44691590512684,"sku":"3181684102765","price":14.35,"currency_code":"USD","in_stock":true},{"title":"8oz Glass","offer_id":44691590578220,"sku":"3181684102789","price":20.53,"currency_code":"USD","in_stock":true},{"title":"16oz Glass","offer_id":44691590643756,"sku":"3181684102796","price":31.89,"currency_code":"USD","in_stock":true},{"title":"32oz Glass","offer_id":44691590676524,"sku":"3181684102802","price":52.43,"currency_code":"USD","in_stock":true},{"title":"1L HDPE Jug","offer_id":44691590709292,"sku":"3181684102819","price":51.43,"currency_code":"USD","in_stock":false},{"title":"5L HDPE Jug - Email for pricing","offer_id":44691590742060,"sku":"3181684102826","price":215.14,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0618\/6260\/8940\/files\/il_fullxfull.3659751570_7lpk_1_13ca7114-ba3b-49c6-8a21-ee26f592a5e6.jpg?v=1755794439","url":"https:\/\/littleredgeneralstore.com\/products\/plant-keratin-conditioning-moisturizing","provider":"Little Red General Store","version":"1.0","type":"link"}